Grow your business in Zambia during Covid-19. Start marketing your business with digital marketing. COVID-19 has upset economic forecasts and forced many companies worldwide to rethink their business strategy plan for the future. Finding success as a business in Zambia, during this unprecedented time has been a painful process for many companies. Although the pandemic has brought new hurdles to businesses across the globe, it has also created loads of opportunities for retailers. A change in consumer behavior means more Zambian customers are turning to online marketplaces for their shopping, which has redefined the position of ecommerce and online businesses in the retail sector.