We are Lusaka's top Digital Marketing company creating brand visibility and customer engagement for businesses & professionals in Zambia. We offer Digital marketing services comprised of Search Engine Optimization (SEO), Google Advertising (Pay Per Click) and Mobile Advertising. We also offer Social Media Marketing services comprised of Facebook Marketing, Facebook Advertising, Twitter, Instagram and WhatsApp Marketing. We also build brand visibility through responsive Website Design, eCommerce Websites and Mobile App Development.
Contact us now +260 97 6211554
sales@iconoglobal.com
+260 97 6211554
Top Digital Marketing Company in Zambia

Why Digital Marketing is Important to Grow Businesses in Zambia

Digital-Marketing-Lusaka-Zambia

With the unfolding of modern technologies and preponderance of Digital Marketing in Zambia, businesses are doing all that they can to match up the pace. Businesses in Zambia are either changing their plans of action into the digital one, or amplifying existing marketing strategies with digital advertising techniques- And the first question that may arise here is- Why Digital Marketing is important for your businesses?

Why Digital Marketing is Important

  1. 34{52d347b936d436f4bfad6bd6911a3e654416ae4607907c103de3b64cddff1320} of the businesses already had an integrated digital marketing plan in 2016
  2. 72{52d347b936d436f4bfad6bd6911a3e654416ae4607907c103de3b64cddff1320} marketers believe that traditional marketing is no longer sufficient and Digital Marketing will make their company revenue to be increased by 30{52d347b936d436f4bfad6bd6911a3e654416ae4607907c103de3b64cddff1320} by the end of 2017
  3. In 2017, more than 80{52d347b936d436f4bfad6bd6911a3e654416ae4607907c103de3b64cddff1320} of businesses will increase their digital marketing spending plan that may go beyond the IT budget.

Why it is important for your business

  • You need to incorporate befitting Digital Marketing Strategy in your business module in an attempt to be an active part of exceptionally pervasive and equally lucrative online market place.
  • Since Digital Marketing is not just a quickly developing power in today‚Äôs world of marketing, it is set to be the eventual fate of marketing, and it seems that soon digital marketing will surpass all the traditional marketing in Zambia.

 

Digital Marketing Vs Traditional Marketing

  • We all are aware that the world is quickly moving from traditional to digital way of functioning. People prefer to consume digital content, and businesses that have not yet perceived Digital Marketing in their advertising systems need to habituate ASAP.

Digital modes of communication and marketing are more adaptable, quicker, quantifiable and result-driven. Digital Marketing offers the same amount of benefits to marketers as it does to the customers.

To explore our packages for your business, contact us today at sales@iconoglobal.com.